【每日积累】1
“宣传的威力”
- the power of propaganda 多指政治/意识形态宣传,略带贬义或中立偏学术
- the power of publicity 多指商业/媒体宣传,侧重知名度、曝光度
- the power of promotion 多指产品/活动推广
- the power of public messaging 公共信息传播的力量
- the power of mass communication 大众传播的力量
- the influence of propaganda 宣传的影响力
例句:
- The power of propaganda should never be underestimated. (宣传的威力永远不应被低估。)
- We’ve all seen the power of publicity in shaping public opinion. (我们都见识过宣传在塑造舆论方面的威力。)
歧视
- discrimination(名词)
- discriminate(动词)
- 表示”歧视某人/某群体”
- discriminate against + 某人
- It’s illegal to discriminate against someone based on their race.(基于种族歧视他人是违法的)
- discrimination against + 某群体
- discrimination against women(对女性的歧视)
- 表示”某种歧视”
- 种族歧视:racial discrimination / racism
- 性别歧视:sex discrimination / sexism
- 年龄歧视:age discrimination / ageism
- 外貌歧视:appearance discrimination
- 职场歧视:workplace discrimination
- 形容词
-
discriminatory(歧视性的)
- discriminatory policies(歧视性政策)
-
racism(种族歧视)
-
sexism(性别歧视)
-
bias / prejudice(偏见,比 discrimination 语气轻一些)
-
discrimination 歧视(行为/制度层面,较正式)
-
prejudice 偏见(心理层面,先入为主的看法)
-
bias 偏袒/偏见(可有意可无意)
认知
- cognition(名词,偏学术/心理学)
- cognitive(形容词,偏学术)
不同语境下的说法:
- 心理学/学术领域(“认知能力/认知过程”)
- cognition(名词)
- Human cognition is complex.
- cognitive(形容词)
- cognitive ability(认知能力)
- cognitive development(认知发展)
- 日常口语(“知道/认识/了解”)
- awareness(意识、认知到某事物)
- public awareness(公众认知)
- perception(认知/看法,侧重理解角度)
- people’s perception of the brand(对这个品牌的认知)
- understanding(理解、认识)
- a basic understanding of physics
- 商业/品牌领域(“品牌认知”)
- brand awareness(品牌认知度)
- brand recognition(品牌识别度)
- 正式/书面(“对某事的认知”)
- knowledge(知识层面的认知)
- recognition(识别、承认)
简单区分:
- 认知能力:cognition / cognitive(学术、心理)
- 公众认知:public awareness(社会话题)
- 对某事的认知:understanding / perception(日常)
- 品牌认知:brand awareness(商业)
如果你是想说 “我没有了解过认知这方面”:
- I haven’t looked into cognition.
- I’m not familiar with cognitive aspects.
Rent
- 表示”租入”(租来用)
- rent + 某物(从别人那里租)
- I rent an apartment.(我租了一套公寓,我付钱给房东)
- We rented a car for the trip.(我们租了辆车)
- 表示”租出”(租给别人)
- rent out + 某物(把自己的东西租给别人)
- I rent out my spare room.(我把空房租出去)
- He rents out his tools.(他把工具租给别人)
也可以说 rent + 某物 + to + 某人
- She rents the house to students.(她把房子租给学生)
简单记忆口诀:
- 我付钱 → 租入(I rent…)
- 我收钱 → 租出(I rent out… / I rent … to …)
常见搭配区分:
- 房东把房子租给我:The landlord rents the house to me.
- 我从房东那里租房:I rent the house from the landlord.
- 这房子月租2000:The house rents for 2000 a month.
经济来源
- source of income(最通用)
- financial source
- source of livelihood(侧重”生活来源/谋生手段”)
根据不同语境,还有这些说法:
- 个人/家庭的收入来源
- source of income
- His only source of income is freelancing.
- means of support(经济支撑)
- bread and butter(口语,谋生手段)
- Writing is my bread and butter.
- 组织/项目的资金来源
- source of funding
- source of financing
- financial backing(资金支持)
- 更正式/书面
- financial resources(财力来源)
- economic resource
住宅用地
- residential land
- residential property(更偏向”住宅房产”)
- residential site(侧重”建房地块”)
- residential zone(住宅规划区)
- land for residential use(用于住宅目的的土地)
继承
财产/遗产(法律、财务)
- inherit(动词)
- She inherited a house from her grandfather.
- inheritance(名词,指遗产或继承行为)
继承王位/职位/头衔
- succeed to(动词)
- He succeeded to the throne.
- succession(名词,继承/继任)
继承传统/精神/风格(抽象事物)
- carry on(继续)
- We carry on the family tradition.
- carry forward(发扬)
- inherit 也可以,比如 inherit the spirit
继承(编程/面向对象)
- inherit / inheritance
那个,我没有了解过这个方面…
- I don’t know much about that area.
- I’m not familiar with that aspect.
- I haven’t looked into that.
- That’s not something I know much about.
- I’m not up to speed on that.(我还没跟上这方面的信息)
- I don’t really have a handle on that.(我对这个还不太了解)
- I lack knowledge in that area.
- I have limited exposure to that field.
”经济上行时期”
- period of economic upturn(最通用、正式)
- period of economic expansion(侧重增长阶段)
- economic boom period(强调繁荣,增长较强劲)
在日常或新闻语境中,也常说:
- during an economic upturn
- in a rising economy
- in a period of economic growth
如果想表达”处于上行周期”,还可以说:
- in an upswing
- The economy is in an upswing.
